Synergy Business appointed as lead agency to manage the Comrades Expo

Renowned exhibition and event organiser, Synergy Business Events, has scored yet another major contract -this time as the managing agent for the Comrades (marathon) Expo


Synergy has won the bid for the management and organizing of the 2020 – 2022 Comrades Marathon Expo. Synergy is no stranger to mega events, the company runs two internationally acclaimed tourism exhibitions in the country, namely Meetings Africa and Africa’s Travel Indaba with a combined floorspace of 14,338 square metres.

“We are confident in the capabilities of Synergy and are excited to be working with them as our selected service provider in growing the annual 3-day running expo,” said Cheryl Winn, chairperson of the Comrades Marathon Association (CMA).

The Comrades Expo is a prelude to the world’s oldest and largest ultra marathon, Comrades Marathon, which will be celebrating its 95th anniversary in 2020. The show attracts a host of sports fanatics and fitness enthusiasts from around the world.

The Comrades Expo will be held at the Durban Exhibition Centre from June 11 to 13 June, 2020

It serves as a meeting place for families and supporters of those participating in what is known as “the ultimate human race”. In line with the Comrades Marathon 2020 theme, ‘Iphupho Lami’ (Dare to Dream’, it is here where they get to spend time engaging with top sports brands, the latest running technologies, sporting gear and more.

“We don’t take this appointment lightly; it’s a big deal to produce this show that runs alongside one of the biggest and best sporting brands in the world. Our team is excited about preserving the quality and the development of new elements to the Expo,” said Sinergy Business Events MD, Tiisetso Tau.

The Comrades Expo will be held at the Durban Exhibition Centre from June 11 to 13 June, 2020.

Exhibitors looking to reserve a stand, can send an email to:

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