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Watch: South Africa’s amapiano star Robot Boii shares how he’s keeping it real with AXE

Amapiano star and AXE South Africa brand ambassador Robot Boii - whose dynamic partnership with the popular male grooming brand is the topic of discussion for GQ magazine (October) cover story - explains to NowInSA why being your most authentic self is key to being successful in life.

REVIEW OVERVIEW

Known for his infectious energy and multi-faceted entertainment career as a dancer, musician, and comedian Robot Boii has been making waves with AXE for the past months as the latest celebrity ambassador for the popular male grooming brand.

From his recent electric performance at Comic Con Africa in Johannesburg to leading AXE’s 56-school tour and gracing the cover of GQ’s October Mental Health issue, Robot Boii has shown exactly why he’s the perfect face for AXE’s fresh new direction.

His message? Confidence, staying true to yourself, and keeping it real. “We’re proud to have Robot Boii on board. He’s authentic, he connects with the youth, and he knows what it means to stay fresh,” said Ameena Mhatey, AXE’s brand rep said addressing guests and members of the media during an intimate celebration of their winning partnership at the Opera Bar Lounge in Rosebank, Johannesburg.


Watch as AXE South Africa’s brand ambassador and Amapiano star Robot Boii talks to Gift Sebiloane about the importance of being true to yourself, and how does authenticity contribute to a more fulfilling life.


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