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This is how Vodacom is helping the youth flourish amid Covid-19

Providing zero-rated e-learning for their registered customers among some of its top packs, Vodacom's reimagined NXT LVL platform is a good example of how telcos are diversifying and driving all aspects of our lives in, including accelerating the digitisation of reskilling and upskilling among the South African youth.

While a number of South African telcos such as Telkom and MTN too run their own zero-rated educational URLs which include Institutions of lower and higher learning as well as TVET Colleges to help the youth access education, Vodacom’s NXT LVL is taking things a notch up by creating several opportunities for the youth to learn and earn more by giving them the right tools to reach their full potential during the ongoing coronavirus crisis.

Understanding that young people need skills to advance their careers, the revamped NXT LVL (pronounced Next Level) connects users to zero-rated e-learning services, such as Vodacom’s e-School, as well as learnership programmes on the ConnectU portal.

With the high youth unemployment rate in South Africa (as indicated in this recent survey by the University of Cape Town), not to mention the ongoing country’s strict Covid-19 lockdown which makes things even harder for job seekers, NXT LVL users are also able to build a digital CV, register for online courses and search for jobs on Vodacom’s Future Jobs Finder, which provides access to online courses through Udemy and local employment opportunities on zero-rated websites.

Vodacom’s NXT LVL Youth Month specials

In celebration of Youth Month and the launch of this refreshed digital platform, Vodacom is running a ‘Triple Your Data’ promotion on Just4You, exclusively for NXT LVL registered customers, giving them a free allocation of a social ticket through one single purchase.

Vodacom’s NXL LVL platform is committed to fostering professional and personal growth of all learners and its staffers.

Other benefits available on this platform include affordable data-centric bundles and being rewarded with VodaBucks for purchases and goals. 

Customers will also receive value-added services such as health products, legal cover, device insurance and Voucher Advance to help them go further.  For customers who consume a lot of data, there is a choice of data deals between 20GB* at R99 per month and 30GB* at R129 per month.

“We believe that brands have an obligation to lighten the load that consumers are experiencing right now. This includes our youth who are an influential sector of our market and the future of this country. Our NXT LVL youth platform has evolved its offerings to understand the current and critical needs of young South Africans, supporting their goals and dreams to succeed, and rewarding them with what matters most to them at this time,” said Jorge Mendes, chief officer of consumer business at Vodacom.

Targeting young customers under the age of 25, NXT LVL has gained over 4 million customers since its launch in 2016.

“We have revamped the platform to provide South African youth with more than just traditional communications and connectivity solutions, but the tools and opportunities to earn, learn and grow as they move forward to the next level of their lives,” added Mendes.

*For more stories from the NOWinSA gallery on how Vodacom is assisting consumers during the coronavirus crisis in South Africa, click here.

Phoeby Montari
Phoeby Montari
Phoeby Montari is a Psychology student, model, feminist activist, and published writer. Through complexities that stretch through different fields, she aims to make an impact through her varied professional sphere with a writing-style characterized by metaphorical nuances ranging from poetry to socio-political issues and cruelty-free vegetarian lifestyle.
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