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First-ever Patrón Paloma Week launched, along with the legendary Mexican tequila cocktail receipe reveal 

The summer spirit is in full swing as South Africa's first ever Patrón Paloma Week was launched amid much fanfare, along with the legendary Mexican summer tequila cocktail receipe (Paloma reveal) every summer seeker should know.

Don't ask yourself what the world needs. Ask yourself what makes you come alive, and go do that, because what the world needs is people who have come alive.

These famous words by the late American author and philosopher, Howard Thurman, sprung to life this week when a mail landed in our inbox outlining an exciting new initiative that seek to show local summer seekers how they can come alive and have a refreshing, summer outing “with a twist” with their friends and loved ones this festive season. 

Likewise, we love summer here at NOWinSA, and not just because it’s the perfect time for a holiday break. Summer is that one season that reminds us to come alive – no matter where in the world we are. It’s a season that unleashes our richness, colour, and vibrancy, allowing us to bask freely in the rays of festive happiness.

A season to unwind and refresh. Much like the taste of one of Mexico’s favourite summer cocktails, the Paloma.

Known for its vibrant and refreshing taste, this zesty, citrusy tequila summer drink was celebrated and honoured in style in South Africa for the first time during the inaugural Patrón Paloma Week.

The celebratory week, which ran from the November 18 to 25, saw a selection of bars across South Africa come together to create their unique twist of this tequila-infused summer cocktail. This included the likes of Green House and Sin N Tax in Johannesburg; Cause Effect, The Drinkery, Hacienda, Caprice and Fat Cactus in Cape Town, as well Lucky Shaker, Mexicola and Alchemy in Durban.

“Tequila is associated with celebratory moments. We want to stir the love for this drink by educating the South African market about this Mexican spirit’s cocktail gem. And, how it can be a beautiful fixture of their summer festivities,” explained Cameron Hawkins, Sub-Saharan Africa Brand Ambassador for Bacardi in South Africa.

A part of Bacardi’s extensive brand portfolio, among them Bombay Sapphire, Patrón is handcrafted using the most natural harvesting process in the Highlands of Jalisco in Mexico, resulting in one of the finest unaged spirits in the world. The finest 100% Weber Blue Agaves are used with each bottle carefully distilled and aged to create the perfect brew that helps craft the perfect summer cooler – the Patrón Paloma cocktail.

Other ingredients that make up this delectable cocktail include premium grapefruit soda, a pinch of salt and a slice of grapefruit to garnish – all creating a refreshing sweet and sour signature taste. 

Make this legendary, easy to make Patrón Paloma cocktail a beautiful fixture of your summer festivities this December.

Classic On-the-go Summer Patrón Paloma Cocktail Recipe

Here is a perfect summer recipe to shake up your taste buds as the country celebrated its first-ever Patrón Paloma week.

Ingredients:

* 50ml Patron Silver
* 5ml Syrup/Sugar
* 90ml Sparkling Pink Grapefruit Tonic 

Method

* Add ice to glass

* Add Patron Silver and Agave Syrup

* Top off with Fever Tree Sparkling Pink Grapefruit Tonic and the Fresh Lime Juice

* Stir and garnish with a grapefruit slice

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